Essay Industry Case Study: China’s Xiaomi Launches Online Lending Service in India – Human Resources Management Assignment Help

Assignment Task:

Xiaomi Corporation is a Chinese electronics company founded by Lei Jun in 2010 that makes and invests in smartphones, mobile apps, laptops, bags, trimmers, earphones, MI Television, Shoes, fitness bands, and many other products. At the start of 2018, Xiaomi was the world’s fourth-largest smartphone manufacturer leading in both the largest market, China, and the second-largest market, India. 

Beijing-headquartered Xiaomi first moved into India’s fast-growing financial services space in March 2019 with Mi Pay, which allows bill payments and money transfers. The company has recently (Tuesday, 3rd December) launched its online lending service in India, widening its offering of financial products in one of the world’s biggest web services markets. 

While smartphones are the core of its business, Xiaomi earns low margins from its affordable devices and relies on services for long-term profit. The company prides itself in selling their affordable products to the mass markets in China and India. However, Xiaomi’s attempt at launching a financial unit in Indonesia failed due to a disagreement with regulators over licencing. The company had to eventually shut down their operations in Indonesia in late 2018.

Tasks: 

You have just been appointed as a consultant for Xiaomi Corporation. The company is seeking to better align their Strategic Human Resource Management (SHRM) strategy with its Corporate Strategy. In doing so, you have been assigned the task of analysing the information presented in the case study below. Whilst you are welcome to conduct further/extended research on the company, your response to the Assignment questions should primarily be based on the information presented in the case study below. 

Within your role as a Human Resource (HR) Consultant prepare an essay in response to the following questions: 

Question 1. 

Describe the alignment between the three different types of business strategies and its association with HRM strategies and functions. What business strategy has Xiaomi adopted and how would this strategy impact their SHRM approach? 

Question 2 

Given that Xiaomi has grown its international operations significantly in the last 7 years, the company has had to adopt an aggressive recruitment and training strategy. Based on the systems approach to HRD, the first step of the process is to conduct a HRD needs analysis. Describe how Xiaomi would conduct a HRD needs analysis. 

Question 3 

How would Xiaomi then evaluate the effectiveness of the HRD programs?