Essay MAA744: Strategic Management Accounting – Report Writing – Business Management Assignment Help

Assignment Task:

Learning outcome details 

Unit Learning Outcome

ULO 1: Understand and explain the concept of strategic management in the contemporary business environment. 

ULO 2: Identify appropriate objectives and strategies for organizations in a variety of circumstances. 

ULO 3: Apply strategic management accounting tools and techniques such as customer profitability analysis, revenue cycle model and profit wheel.

Requirement: 

In this assignment, you are going to prepare a strategy report for a business. 

After completing the two steps above, the next step is to select a real, existing business as the subject of your assignment (or the business assigned to your group by your lecturer). The business can be a publicly listed company in Australia or overseas or it might be large private or family company which produced some form of annual report and available to the public. 

The focus of this assignment is on the business level of analysis (rather than on corporate or operational levels). Therefore, if you select a diversified company then make sure you focus on only one of the company’s business units (For an example: your analyses should focus on ‘Coles Supermarket’, but not on ‘Wesfarmers Group’). The report must be specific and applies to the business. In other words, you must apply the relevant concepts and tools of business strategy to the particular conditions and circumstances of the business you are analyzing. General statement and reference to theories and models that are not applied to your specific business will not add value to your assignment. To help you in this exercises, consider the position of the CEO of the business. Assume that he or she will be reading your report and will be looking for a strategic analysis and a set of recommendation that is practical and specific to her or his business. The CEO does not want to read a board analysis that could apply to any number of organizations and does not ‘speak’ to his or her business. 

In your report, you should highlight the following key areas but not limited (prefer subheadings): 

• Introduction, highlights the purpose of this report and provide background of your business. 

• External environment analysis, includes industry, competition and market using appropriate tool/s to identify most significant influences that can be main driver of change in the future 

• Internal business analysis to identify the strategic capabilities/core competence using appropriate tool/s 

• Identify and discuss the current strategy path & value creation process and explain why you think that current strategy does or does not fit with the changes in internal/external market condition 

• Provide what changes need to be done in future (recommendation) in term of strategic direction/position to achieve sustainable competitive advantage.