Assignment Task:
Introduction
With this growing demand, improving technology is changing the needs and wants of the consumers at large A smartphone is a need of today serving various desires of users like internet, social media, video calling. With this growing demand, improving technology is changing the needs and wants of the consumer’s at large affecting buying decision of smartphone. Global trends relating to mobile purchase and use by the consumers has been changing since years and have reached to all aspects of impacting the lives of consumers. The trend reflects that mobile devices or smartphones have become modern life fixture. To the extent that individuals have not been able to reflect their abilities without mobile devices access and use smartphones in order to participate in society activities and today’s economic with full spectrum (Martins & Costa, 2019). The smartphone continue to offer various new opportunities and has been helping to innovate and inform the markets towards growth. The statistics of last 10 years reflect that the sale of the smartphones have increased from 296.65 million in 2010 21560.85 million in 2020. As presented below the growth of global smartphone sales have reflected the telecommunication sector growth and consumer behaviour towards smartphone purchase and consumption (Craig & Douglas, 2015).
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